A very special party with a seriously naughty twist is to hit London's club scene this month.

'Meet@Masked', at Club Colosseum, Vauxhall, on Friday 28 November, is a completely new kind of party, based on traditional singles parties, which will encourage guests to throw aside all their inhibitions and explore the naughtier side of their personalities.

To help the naughty party virgins feel a little more comfortable, guests will be expected to arrive wearing masks to disguise themselves. And party singles can make themselves feel even more comfortable – groups are welcomed and if a group buys four tickets, they get the fifth free.

The party, run by BeNaughty.com and SpeedDater and exclusively open to 24-39 year-olds, will also have a 'lock and key' theme, so if a guy's key opens a girl's lock they can win some seriously naughty prizes – think lingerie and fun toys for the bedroom!

Guests can also sip vodka from the naked ice sculpture and enjoy some fun and naughty on-stage entertainment from sexy Lil' Miss Chievous, the pint-sized dynamo who never fails to entice the audience with her winning smile and cuter than cute burlesque acts.

And the Baron and Missy's Misadventures are guaranteed to impress with their live-action-silent-movie cabaret act with fire.

But it doesn't stop there – girls willing to find their inner exhibitionist will be able to take the opportunity to get some Burlesque dancing lessons from the fabulous Miss Glory Pearl – all included in the ticket price.

Tickets will be strictly limited and party people will need to register at BeNaughty.com for free in order to buy their tickets, priced £29.95 for guys and £14.95 for girls.

"This party is going to be a great opportunity for girls and guys with a naughty side to meet like-minded adventurous people," said BeNaughty.com and SpeedDater boss Max Polyakov.

"But we know that it will be the first time for a lot of people, and the masks should help nervous people feel a lot more at ease. It'll add quite a nice element of sexy intrigue and means guests can express themselves more confidently."

"The 'lock and key' idea is a great way for people to approach one another to see if they match up and they have the added incentive of winning a prize if a guy manages to unlock his girl."

Polyakov has high hopes for the party and is keen to make it a regular event for party people with a naughty side in Britain.

"I am hugely excited that we are hosting such a unique event, and really look forward to seeing our guests' reaction to some of the treats that we have in store for them," he added.

Halle Berry's "Jinx", the feisty National Security Agency operative in Die Another Day known for the scene in which she walks out of a crystal clear sea in a jaw-dropping orange bikini, has been voted the sexiest ever Bond girl in a poll by online dating site BeNaughty.com.

The survey, conducted to celebrate the release of the new James Bond adventure Quantum of Solace, saw nearly nine out 10 people vote for Halle Berry's character, with traditional favourites Ursula Andress (Honey Rider) and Honor Blackman (Pussy Galore) also proving popular with voters.

The BeNaughty Sexiest Bond Girl Ever poll

'Classic' Bond girls still popular
Although Jinx got the most votes, the classic 60s Bond girls have proved their sexiness has stood the test of time.

Honey Rider, played by Ursula Andress in the 1962 movie Dr No, is still seen as sexy today and in fact pioneered the seductive bikini look emulated by Halle Berry's Jinx character 40 years later.

Max Polyakov, who runs BeNaughty.com, said: "James Bond movies wouldn't be half as exciting or fascinating to watch were it not for the girls. Bond's macho bravado is equaled by the stunning girls he meets on every adventure."

"In some ways, Bond films represent what people desire in life - tough, charming men and beautiful, mysterious women."

"Honey Rider and Pussy Galore have long been objects of fantasy and desire and are as much now as they have ever been. In that sense, it is not really surprising that these characters are equally as popular as those from the newer films - the Bond girls really are timeless and appeal to all generations."

The public has cast its votes and the Democrats have come out on top as the clear winner – in the US sex elections at least.

A survey has found that people think Democrats are sexier and likely to be better in bed than their Republican rivals.

And Barack Obama has emerged as the victor over John McCain, with 72% saying he was sexier than the 71-year-old Republican.

Even recent kinky scandals surrounding Sarah Palin - McCain's running mate - are unlikely to make the Grand Old Party any more attractive.

In fact, two in five (39%) said they thought Republicans would be boring in bed - compared to fewer than one in 10 (9%) who thought Democrats would be boring.

Two in three (67%) said they thought Democrats would be better between the sheets but just one in 10 (11%) said the same of Republicans.

The survey was carried out through BeNaughty.com, the online dating website operated by UK-based EasyDate Limited.

History favours Democrats
The Democratic Party has long had an amorous history, mainly thanks to the 'sexploits' of leaders like John F Kennedy and Bill Clinton.

But Republicans have had their fair share of naughty liaisons - notable figures like Rudy Giuliani, Newt Gingrich and Arnold Schwarzenegger have all allegedly been involved in sexual misconduct.

Perception of youth
Max Polyakov, chief operating officer of EasyDate Ltd, believes that the results reflect the fact that the Democrats are seen by many Americans as a younger and more vibrant party.

"When you compare Democratic and Republican politicians, there is no doubt that there is generally an age gap - you only need to compare Barack Obama and John McCain to see that."

"Youth is unquestionably seen as sexier by most people, and this goes some way to explaining the fact that even though the Republicans are as sexually prolific, this is not a perception shared by many Americans."

"Even though people like Newt Gingrich and Rudy Giuliani may have tempestuous sexual backgrounds, they do not compare to figures like Clinton and Kennedy who were younger, perceived as having more vitality and therefore more believable as objects of sexual desire."

Sexy politics
Max Polyakov also believes that the political beliefs of the two parties also play a key role in the way the two groups are sexually perceived.

"The Republicans are generally seen as more strict, uptight and firm-handed than the Democrats. These are not particularly sexy traits. The Democrats in contrast appear more 'human' and caring, very much the characteristics that you would associate with sexual desire."

A profile for each has been posted, free of charge, by dating website www.datetheuk.co.uk and has attracted phenomenal interest.

DateTheUK boss Max Polyakov said, "Amazingly, Guy is attracting the most interest at the moment. Maybe it's because Madonna might appear to be something of a handful. She's known to be quite fussy with who she dates."

"I really feel for them at the moment," said Max. "Divorce is a messy business, but we find the sooner you get back into the dating game, the easier things become."

"We want to be there to help them through this and think that they should get out there and play the field for a while until they each find a new love in their lives."

To help single Londoners who are looking for love and trying to forget the woes of the financial crisis, the UK's biggest speed-dating company has announced plans to host a special "credit crunch" dating event in the capital on 7 November.

SpeedDater will sell tickets online at www.speeddater.co.uk for just £9.95 – tickets are normally around £20 and up to £40 depending on the event - and a very limited number of 70 credit crunch tickets will be available for London's singles aged between 24 and 38.

Free drinks giveaways will also be offered at the event, being held at Sound in Leicester Square.

SpeedDater boss Max Polyakov said: "Even though the credit crunch is making things difficult for people, we think it's more important to make love than make money."

Credit crunch prompts more Brits to look for love
Both SpeedDater and parent company EasyDate have seen an increase in guests/site users since the credit crunch began, with growth of 26% and 31% respectively over the last 12 months.

Max Polyakov believes that this increase is down to Brits seeking comfort in relationships as their money worries increase.

"Speed-dating and online dating offer fantastic and cost-effective ways to meet people, and are far more accessible that going to pubs and clubs in the hope of finding a partner", says Max

"Financial hardships can be very lonely experiences, so it is not surprising that more people are looking for love as the credit crunch worsens."

"We think this special event will inspire Londoners to realise what's important and find that 'special someone' rather than worrying about their finances."

For those not able to get tickets, SpeedDater will be running some 30 other dating events across London in the run-up to Christmas, including wine tasting and bowling, specialist events for graduate professionals and elite earners earning over £40,000, along with their November and December parties.

As many as one in six British men and women who have used a dating website to meet members of the opposite sex say they have secretly flirted with someone of the same sex while using online, according to a study by flirty dating website BeNaughty.com.

It has found that, among those who use dating websites, 13% of men and 20% of women surveyed admitted they had sent a cheeky message to someone of the same sex on at least one occasion.

But when asked about their sexual orientation, they claimed to be straight.

"Online dating has opened up a world of opportunities for people," said Max Polyakov, who runs BeNaughty.com.

"Men and women are free to experiment a little more, test the water or have a little fun by flirting with people of their own sex, even if they say they’re straight."

"The internet has broken down barriers and people are not so afraid of their own sexuality. Dating websites and adult chatrooms allow people to explore their feelings and by flirting with members of their own sex they can have a bit more fun and, at the same time, get to know what they like or don’t like."

The successful websites BeNaughty.com and DatetheUK.com have revealed the results of a survey to find out what profession is the best in bed. Lawyers and musicians are on the lead.

Which profession is best in bed? The verdict from men on their sexual partners

1. Lawyer
2. Media (journalist, public relations, television)
3. Doctor/surgeon/medical profession
4. PA/secretarial/office manager
5. Actor/dancer/entertainer
6. Not working/'housewife'
7. Teacher
8. Psychologist/therapist/counsellor
9. Shop worker
10. Musician/music industry
11. Vet/animal care
12. Runs own company (company director)
13. Sportsperson (professional or semi-professional)
14. Services (army, navy, airforce)
15. Politics-related

Which profession is best in bed? The verdict from women on their sexual partners

1. Musician/music industry
2. Doctor/surgeon/medical profession
3. Vehicle driver (includes taxi driver, truck driver, chauffeur)
4. Domestic services (electrician, plumber, carpenter)
5. Sportsperson (professional or semi-professional)
6. Actor/dancer/entertainer
7. Lawyer
8. Hospitality (chef, waiter, hotel worker)
9. Emergency services (police, fire, ambulance)
10. Media (journalist, public relations, television)
11. City financier (broker, accountant, banker, analyst)
12. Services (army, navy, airforce)
13. Teacher
14. Politics-related
15. IT/technology/science

BeNaughty.com has found that brokers dedicate more time to spine-tingling foreplay, are more adventurous – often adding toys and different positions to their sex sessions – are more likely to satisfy their partners and have sex more often than other City workers.

Male and female brokers gave each other the top ratings as the City's best lovers, but female lawyers came in a close second behind brokers.

Male analysts lagged way behind brokers, letting themselves down with poor foreplay, while female analysts were not getting anywhere near as much sex as they desired.

Male accountants get a raw deal, having been exposed as the least adventurous and least satisfying in bed, according to their sexual partners.

Max Polyakov, who runs BeNaughty.com, said: "Who would have thought brokers are the City's best lovers? What a fascinating result. It's often said that power, money and sex go hand in hand and it looks like brokers are proving the link. These men and women appear to display a bold sexual confidence that goes with the risk-taking element of their jobs."

"Poor old accountants though. They spend all day at work paying a huge amount of attention to detail but it seems to have stifled their sexual creativity."

Sex and the City: the rankings
Which profession is best in bed? The verdict from men on their sexual partners

Single Brits looking for new ways to tighten their belts as food and drink prices continue to rise are turning to dating websites in an attempt to save cash on expensive nights out, according to DatetheUK.com.

More than half (55%) of DateTheUK's new members said they had signed up to online dating because the places where they would normally meet people - bars, pubs and clubs - were becoming too costly.

They also said they would rather find someone special online and commit money to that one person rather than spend the cash on a string of dates that lead nowhere.

While people cut their social spending and bars, pubs and clubs close down at a rate of four a day due to spiraling costs, at the other end of the scale the 'love economy' is booming, according to Max Polyakov, chief operating officer of EasyDate Ltd, the UK's largest online dating company which runs DatetheUK.com.

EasyDate has seen its total membership base grow by an average of 10% a month in the past year.

"The global credit crunch and rising prices have made going out to meet a potential mate an expensive way to end up going home alone, and young people are clearly beginning to recognise this," said Max.

"The cost of going out to a bar, pub or club on the off-chance that you might meet someone is now extremely high. Online dating is cheaper, loads of fun and you stand a much greater chance of meeting a compatible mate."

"The effects of the credit crunch mean that UK singles are getting smarter with the way they look for love by finding more cost-effective ways to date, and the internet provides a practical solution."

The cost of dating
The British public currently spends £8 billion a year on dating, with the average cost of a date – from preparation to the actual event – costing an estimated £200.

Max Polyakov believes online dating has become more popular as singles look to meet potential partners without racking up the expenses that come with going out to find a partner.

"Dating costs money. There is a need to make a great first impression, and as such the preparation can have as big a financial impact as the date itself," said Max Polyakov.

"And this is not a one-off cost; it takes a number of dates to build a relationship with a potential partner, all of which add up to one big bill."

"Online dating simplifies the process, makes it possible for people to meet like-minded potential partners and establish relationships without the cost of dinner dates and so on."

"So it greatly cuts the expense of dating and allows people to get to know each other within a comfortable, safe and cheap or cost-free environment, making contact and building a rapport with others before that initial face-to-face meeting."

The rapid growth in the number of dating and social networking sites has created a new phenomenon of 'virtual trust' among people in the UK, which actually helps them develop relationships in the 'real' world more easily, according to a study by online dating company DateTheUK.com to be published this week.

The study of more than 2,000 dating website users has found that people are increasingly turning to the internet in order to build friendships – on which romance may blossom – believing that the internet, more than 'live' social environments like pubs, clubs or at work, will enable them to meet similar personalities and people they can trust.

The phenomenon has been most clearly identified in men under the age of 35 and women aged 35 to 44 who say they find it easier to build trust with strangers they meet online and use the internet to seek a lasting relationship.

The concept of 'virtual trust' was identified when looking at responses from people who said they were more likely to develop trust with someone online before taking the step to meet them in person.

Intellectual relationships
DateTheUK's relationship experts say dating websites and chatrooms allow users to develop relationships based more on personality and intellect than on initial physical attraction, relieving many of the social pressures associated with first-time meetings in places like pubs or clubs.

The study also observes that trust between people takes time to establish but can be lost in a heartbeat – and some people believe that building trust in an online relationship provides a strong foundation for that relationship to last in a 'real' environment.

Building virtual trust
People who establish a relationship online and build up a level of 'virtual trust' with a potential mate or someone they regard as a partner in all but the physical manner feel more confident that the relationship will last when it moves from the online environment into the real world.

This is most apparent in women aged 35 to 44 who may have been in relationships where trust has been damaged and in men under 35 who may be seeking to settle down but want to make sure they find the right mate.

Sean Wood, online marketing manager for DateTheUK.com, said, "The exponential growth in the popularity of social networking websites and chatrooms is the result of people looking for simplicity and structure in how they conduct their relationships, certainly in the initial phase."

"Before the internet was invented people often had pen pals and would write letters every other week, and you might send a photo if you were feeling brave. Now, the internet allows people to develop stronger intellectual relationships over time, based on shared interests and opinions, before meeting someone in the flesh.

"As the friendship or relationship develops and 'virtual trust' is established between two people, they may start communicating on a more intimate level with webcams and video calls. It's a bit like taking that brave step to send a photo to a pen pal."

"For some people, making friends and seeking a potential partner can be a difficult and intimidating process. The internet has created a much more stable and controlled environment in which to meet others, slowly establishing a form of ‘ivrtual trust' which can eventually be extended to outside world and on which friendship, and potentially romance, can blossom."

The UK's trust 'not-spots'
Across the UK, the study has found that dating website users in Wales appear to be most cautious about building relationships and said they felt more likely to build a lasting, trusting relationship with someone they met online than with someone they might meet elsewhere, followed by those in the North West and the South East.

By contrast, only one in 10 Scottish dating website users believed they would develop a long-term, trusting relationship with someone they met online.

Summer sun and sex seekers tend to go online several days before their holiday to search for and flirt with potential conquests and then arrange to meet up while on holiday.

BeNaughty.com asked 2,000 of its members whether they had ever used a chat-room or dating website to book their holiday sex – and the results were breathtaking.

Nearly one in three men and almost a quarter of women polled said they had used the web to set up a holiday sex encounter.

People aged 25 to 34 and those from the north east of England are the sauciest and most likely to have gone online to book their conquest.

Exciting anticipation Max Polyakov, the web technology entrepreneur who operates BeNaughty.com, said: "Flirting with someone online before you go on holiday gives an exciting sense of foreplay and anticipation before you actually meet them in the flesh. People exchange a few sexy emails, some naughty pictures perhaps, and then chemistry takes its course."

"The internet has added a whole new dimension to the way people meet, and it's much less embarrassing – and probably a whole lot safer – than a drunken encounter in a sweaty nightclub."

Who uses the web to book their holiday sex?
"Have you ever met someone on an internet chat-room or dating website and arranged holiday sex with them?"

Top five holiday sex destinations for Brits

• Spain
• Italy
• USA
• Thailand
• Cyprus

1. Debt
2. Smoking and drinking
3. Weight
4. Number of sexual partners
5. Age
6. Salary
7. Fidelity
8. Hobbies
9. Job/employment
10. Education/qualifications
11. Travel experience
12. Height
13. Where you live
14. Physical endowments (breast or penis size)

The number one thing we lie about in the UK is our own personal level of debt, according to a new national survey into our biggest fibs.

The Truth Be Told survey, commissioned by online dating site benaughty.com, revealed that nearly a third (29%) of the 1,028 people between 16 and 64 that were interviewed said they lied about how much money they owe.

Running a close second (28%) of the things people lied most about was how much we drink and smoke.

And third in the benaughty.com survey, with just under a quarter of votes (24%), were lies about how much we weigh.

Number of sexual partners comes fourth in the list (14%) while a person’s age is fifth (13%) in the list of lies.

Surprisingly, the thing both men and women lied about least was the size of their breasts/penis.

Men versus Women – who are the biggest liars?

While just one in seven men lie about their weight, the figure leaps to more than one in three women.

The benaughty.com survey also reveals women lie slightly more than men when it comes to debt (30% compared to 28%), and are similar when lying about their smoking and drinking habits (28% and 27%).

Averil Leimon, psychologist at leadership coaching firm White Water Strategies, said: "It's no surprise that people are pressured to lie in order to make themselves appear more impressive.

"In today's society and in business, people are measured by whether they conform to certain ideals, be they physical attributes, personal wealth, professional standing or background and status.

As such, people often feel it necessary to present a more idealized version of who they are in order to appear more attractive, more professional and generally create a positive impression.

Max Polyakov, EasyDate Ltd chief executive officer, said: "I admit I was surprised by the results of our survey because to be honest I expected most people to say they lied about their age or their educational qualifications.

"People must feel pretty ashamed of their financial situation or how much they drink or smoke if they feel the need to lie about it. These are really important things and honesty between people is really very important for relationships to survive and develop."

BeNaughty – www.benaughty.com – will offer its website users the opportunity to compare themselves against the survey results, to see how they compare with the various national and regional trends.

Redleaf will work to develop EasyDate's profile within the business media and sector, while also providing media relations support to raise awareness of EasyDate's dating websites. Redleaf is the first PR agency that EasyDate has ever appointed.

EasyDate – run by web technology entrepreneur Max Polyakov – operates seven websites, including BeNaughty.com and DatetheUK.com, catering for traditional dating, flirty dating and mobile dating for the social networking community. With a current online dating market share of 23% – predicted to expand to 25% by the end of the year – EasyDate will look to expand into the US and Eastern European markets, as well as rolling out the BeNaughty.com brand to the rest of the English-speaking world.

Jonathan Akerman, Account Director at Redleaf Communications, said: "EasyDate has a fantastic array of dating brands under its umbrella which present some brilliant PR opportunities across a whole range of target media.

"Adding EasyDate to the Redleaf roster shows how our fast-growing agency can adapt its skills to manage a mix of clients in the financial, business and consumer sectors."

Sean Wood, EasyDate online marketing manager, said: "EasyDate is developing very quickly and has vast expansion plans. We chose Redleaf because the team exudes the creativity we need to build our brands and they understand the business and consumer audiences that we want to reach."

BeNaughty.com, the popular casual dating site, worked recently with TV production company Princess Productions for brand new series, Generation Sex, currently airing on FIVER - the new name of Channel Five Life.

Casual dating site, www.benaughty.com, is being featured on a new series, Generation Sex, which will look at the sexual lives of singles and couples in the UK.

BeNaughty members were given the chance to appear on national television and invited to participate in the series, as well as completing a questionnaire about their sexual habits and preferences. Members of www.benaughty.com are adventurous, flirtatious and enjoy living in a society where online entertainment is readily available. Their extroverted nature made them an ideal inclusion for the Princess Productions team, who had a fantastic response from BeNaughty members.

Online Marketing Manager at EasyDate, Sean Wood, said: "It is interesting to see that media companies are recognizing the changes in how people find partners and how this affects their relationships and the way they express themselves. We knew as soon as Princess Productions got in touch with us that the BeNaughty.com audience would be great for this as they represent the modern 20 or 30 something who are confident enough in their sexuality to show it publicly."

BeNaughty.com is the newest addition to the EasyDate Ltd portfolio of online dating sites. This casual dating site was launched in the summer of 2007 and has enjoyed healthy and rapid growth. With more than one million members on board this website is proving to be addictive for 'Born Flirts' and the typical 'Lads Mag' reader.

The fastest growing site in the UK, BeNaughty.com, releases a handy application for members to chat MSN Messenger style.

A fast-paced lifestyle means singles may perceive logging into a website as a waste of time these days. Online chat software brands like MSN Messsenger and Skype have created certain expectations and have influenced the way online users interact with websites and software applications. The creators of BeNaughty.com realise the market needs and recently decided to make login and site access a bit easier for their members by offering the EasyChat application, a downloadable piece of software which singles can install in their own PCs.

How does it work? BeNaughty members can enter their www.benaughty.com account and chat to their friends and contacts without having to load up the website, all they need to do is download the application and install it in their computers. This exciting addition to the naughty website comes at no additional cost to members and features fast performance due to the fact that the software sits directly on users’ computers.

Enhancements like these are constantly in the pipeline for the development team at EasyDate Ltd., this to ensure BeNaughty and the rest of their online dating sites portfolio meet the demands of the flirty chatters in the United Kingdom.

The EasyChat application, at www.benaughty.com, is easy to use, has a familiar look and feel, allows members to build up a friends list, enables singles to see who is online and features quick buttons such as chat history, member information and member search.

Users of EasyChat can view multiple chat windows at the same time and receive notifications when a new message arrives from another member. The application is totally integrated with the BeNaughty system and members who are not using the software are also able to see when EasyChat users are online, increasing the chances for all members to communicate and interact online.

The online dating industry is evolving and the increasing popularity of social networking sites has pushed dating sites into an interesting challenge. For the team behind BeNaughty.com this is an exciting time to be working towards offering innovative online dating services and developing features which are addictive for singles who just love to chat.

EasyDate complements its portfolio of services for singles in the UK and Europe through the recent acquisition of SpeedDater.

Two companies whose mission it is to bring lovers together and forge long term relationships have today forged a very different bond.

Edinburgh based EasyDate Ltd. and the UK's largest Speed Dating company, SpeedDater Ltd. have today merged to create one of the country's largest and most prominent dating companies.

The acquisition of Speed Dater by EasyDate was the result of a lengthy one year courtship and was completed on 7th March 2008. It can be said that some fools rush in but EasyDate has certainly made sure this marriage is not a spur of the moment one, but a decision based on a serious intention to make this brand grow stronger.

In a time of acquisitions and mergers it is not surprising to see successful players engage in marriage-like relationships, however, it requires a good eye to spot the right partner and we can assume these dating companies did not exactly use postcode based search to find each other.

Simon Prockter and Ben Tisdall, have now become directors at the newly formed offshoot company, SpeedBreaks Ltd and will focus their efforts on growing their successful travel business, Speed Breaks. They are expecting a promising future ahead of them. EasyDate will continue to work with the newly formed SpeedBreaks company over a two year period as part of a strategic alliance.

"We believe the Speed Dater brand is in very good hands, leaving us to forge ahead with growing our SpeedBreaks travel business" said Simon Prockter, SpeedBreaks Director.

Ben Tisdall, who set the original company up with Simon added: "This is a good opportunity for us as we now have the resources necessary to take our SpeedBreaks business to another level, leaving the Speed Dating events and online business in the hands of one of the most promising dating companies in the UK".

The directors of EasyDate Ltd have been courting a number of dating companies over the past two years, but until now had not found their perfect partner, a partner with the right mix of brand and individuality. "SpeedDater are a perfect fit for us", said Sean Wood, Marketing Manager at EasyDate Ltd. "As an extension to our product portfolio the events business is of particular interest as it gives us a whole new range of services to provide to our existing customer base".

Max Polyakov, EasyDate CEO added: "This marriage of convenience is a clear demonstration of where the dating industry is going and how the key players are positioning themselves. The larger companies are expanding through acquisition and forging strategic partnerships, whilst other companies are recognizing synergy with other vertical markets and focusing their efforts there."

A marriage can sometimes be like a rollercoaster but those who chose the right partners will definitely enjoy the ride. To the success of these committed dating companies!

The finer details of the deal are not being disclosed. But essentially the Speed Dating Events and Online business is now under the full ownership of EasyDate Ltd and the ex-directors of SpeedDater Ltd. are now concentrating on their travel business under the Speed Breaks name.

DatetheUK.com and YouCanGetMe.com are offering dating memberships at a discounted price from February 1 to 14 to help singles get away from the Valentines Day blues.

Thousands of couples will soon celebrate Valentines Day. They will already be planning a meal for two and a bottle of champagne, a visit to the cinema to share an oversized popcorn bag, having a romantic evening at an exclusive hotel and it's all very romantic, but what about singles without someone special to spend Valentines Day with?

We all want someone to hold, someone we can share our life with, someone we can feel a strong connection with but we all find our loved ones at different times. Although Valentines Day can seem like a dreaded prospect for singles, it shouldn't get anyone down! The day should be about being pro-active, about finding the right person at one's own pace, after all, it is us who really are in control of our own life.

Sean Wood, Online Maketing Manager at EasyDate, commented: "Valentines Day, for us, is an opportunity to make things easier for singles who are actively looking for a partner. Finding a date using an online dating site does not carry the stigma it used to have and singles have realised that sites such as DatetheUK and YouCanGetMe can be the perfect way to search for their other half. We are delighted we can help."

It is human nature to look for a partner, but our busy lifestyles may be preventing us from finding the right one, the lack of spare time certainly does not help. However, if there is something we all know is that the internet can find us pretty much anything these days; clothes, flowers, wine, holidays, insurance and the list is endless. It is then a fantastic tool for finding things we need for everyday life or for more sentimental reasons like finding 'the one'.

A dating site can save time and provide a secure environment to meet others, singles can make the most of today's technology to find their soulmate and even find a date before Valentines Day!

The well-known EasyDate, a trusted player when it comes to online dating, is offering discounted memberships on DatetheUK and YouCanGetMe, from 1 to 14 February. An excellent chance to flirt and chat with other singles, a chance to make new friends and get to know like-minded people.

The amount of singles on EasyDate sites has been steadily increasing. Their membership has nearly hit the 3 million mark and with all those people looking for love, it is highly likely singles will find someone they will want to date and someone who will want to date them.

Whatever their plans are for February 14, singles should keep a positive mind and remember that online dating sites like DatetheUK.com were invented to get them closer to that special someone, so why not spend Valentines Day online?...

DatetheUK's parent company, EasyDate, announces the addition of a video profiles feature to its flagship site and a membership discount to new and registered members on the run up to Christmas.

The online dating solutions company, EasyDate, is bringing some Christmas sparkle to singles in the UK with a new video recording feature which allows members of DatetheUK.com to build video profiles from within the site, all you need is a web cam, a microphone and some imagination.

EasyDate's Online Marketing Mananger, Sean Wood, commented: "This new service for DatetheUK members gives them an opportunity to extend their online dating profile and give it a higher level of interactivity. Members can now record video profiles and use them as a tool to find a date this festive season, if they grow tired of their own clip they can even replace it with a new one".

To give members the best chance to try the video profiles tool and all the exciting dating features, DatetheUK will be running a Christmas promotion where new and registered members can get 3 months free when they buy a 3 month membership. This is a six month membership at half the price, available until 31 December 2007.

The new video profiles feature on Date the UK confirms EasyDate's commitment to building dating sites for social networking users. Community sites often give members the chance to build a network of friends; however, DatetheUK ensures its environment does not only that but combines online dating with popular community features for the consumers of today. This dating site is offering the best of both worlds and it is making things easier for singles this Christmas with its 3 months free promotion.

DatetheUK also recently added a voting system through which members of the site can vote for their favourite singles, encouraging interaction amongst members and promoting a friendly and flirty atmosphere. Make the most of the Christmas offer at www.datetheuk.com and find yourself a date this December.

The successful online dating company, EasyDate, announces an exciting new web site for flirty people around the world.

It is a well-known fact that singles who upload their picture to dating sites stand a better chance of finding a date. A recent research study from www.datetheuk.com shows that dating members who include their photo in their profile are up to 40 times as likely to be contacted when they are online and 8 times as likely to get a response to any mail they send.

For those who love to flirt and date online, DatetheUK.com has increased the level of control that members have over the display of their own pictures. The site has launched a new picture editing tool to allow singles to make live changes to their profile photo. Online Marketing Manager of EasyDate, Sean Wood, said: "This new feature was introduced as a response to customer feedback and the response has been fantastic. Members have uploaded more than 3000 new pictures since the launch of the new editing tool".

The new user-friendly tool enables DatetheUK.com members to select a particular section of a photograph and crop their photo if necessary; giving singles the freedom to highlight the attractive features of their appearance and personality. Whilst the site has a strict picture monitoring policy to ensure photos are not offensive in any way, members now have more control over the way they decide to portray themselves through their profile photo and flirt with others.

Members of www.datetheuk.com have a variety of options for uploading their pictures to the site, they can select a picture directly from their computers and upload it to their dating profiles or take advantage of the free scanning service if they do not have a digital copy of their pictures. The site also offers an MMS upload feature for members who wish to upload their photo directly from their mobile phones.

With more than a million members, this dating web site is an exciting arena for UK singles to flirt, make friends or find a date. New visitors to the site can register, upload pictures, create a dating profile and search, all for free. DatetheUK.com also features SMS chat, an internal email system, private instant messaging, web cam chats and more.

This leading online dating site is constantly working to develop dating features which meet user demand, whilst listening to their own customers’ opinion in order to improve the services they provide. Whether singles are looking to flirt or find their perfect partner, DatetheUK is the ideal dating platform for men and women in the UK.

DatetheUK.com, from the EasyDate family of dating web sites, launches a picture editing tool for members to improve their profile photos.

Cheeky and flirtatious singles from all corners of the globe can meet each other on EasyDate’s new community chat website. This playful dating site promises lots of fun for people who find traditional dating sites a bit too formal and geared towards marriage.

Online Marketing Manager at EasyDate, Sean Wood, said: “We anticipated consumer demand and had been working hard for several months to build a new kind of dating website. We could see that a good percentage of members of our dating platforms would soon be looking for a place with the characteristics and functionality of sites such as MySpace, Facebook and Bebo, but without the seriousness of dating sites which encourage long-term relationships. www.benaughty.com is now live, giving singles the opportunity to chat, flirt and meet like-minded people under a safe, relaxed and community-like environment”.

All visitors can join EasyDate’s new website for free. The free registration allows members to search dating profiles immediately after sign-up. Site features include webcam chat, mobile dating, instant messaging, private email, MMS picture uploads, personal profile and a unique web address to share with friends over MSN or Skype.

www.benaughty.com is packed full with fun communication features for singles who wish to join a community with a flirty approach to online dating. It’s about having a good time, making new friends, meeting others and enjoying fun online chats with people who share similar interests.

This site accepts sign-ups from all singles regardless of their country of origin or the country they live in; this community chat website is truly international, allowing people from all over the world to interact no matter the distance between them.

This flirty website will soon feature a webpage creation tool which will allow members to develop a personal website through a user-friendly interface. EasyDate continues to work towards addressing the changing needs of the dating market, rapidly becoming one of the strongest online dating companies in the UK and Europe.

EasyDate is offering an alternative white label dating service to ensure clients can generate revenue without entering the premium rate arena.

A recently published Panorama report highlighted the risks involved in premium rate phone services for consumers and the effects are now being felt by the dating industry. Companies who setup white labeled dating sites which featured premium rate services as the main revenue generators have found themselves caught in a less than favourable position.

A white label dating provider enables companies to have their own dating sites in their own domains and promote them under their own branding. EasyDate has brought to the dating market a white label service with a solid commercial model, a solution which does not rely on premium rate revenue.

Before the increase in popularity of social networking and community sites, www.easydate.biz realised where the dating market was heading and developed a plan to integrate new features to its white label dating solution. The company completed the integration stage and the service now includes user generated content tools, web 2.0 features, instant messaging, audio-video chats and mobile dating.

A wide variety of website owners have added dating services to their portfolios to widen their audience, generate additional revenues and offer fresh content to their customers. Newspapers, media groups, magazine publishers and mobile networks are amongst them.

Some of these dating sites used to generate revenue through the premium rate model, making their customers pay an inflated rate for actions such as retrieving a recorded message from an answering machine; however, online consumers now understand the implications of such services and have turned their eyes towards the dating services they trust.

EasyDate has been in the dating scene since 2002 and it is now a leading dating provider for both consumers and white label clients. They have made sure their white label dating service includes all the dating features that today's internet users expect. At the same time, it has created a solution which has proved financially viable for clients in the long-term.

The company's business partners can enjoy the benefits of working with a market leader who has the vision to develop services which will meet the needs of the new digital consumer and the ability to generate additional revenue streams.

Outstanding in-house technical resources, full flexibility and client support throughout the lifetime of the contract also make www.easydate.biz a white label partner who delivers during the early and mature stages of the partnership. Their solution is difficult to resist when above all, guarantees partners 100% dating revenue.

EasyDate definitely has the key strengths that breed long-lasting and profitable online business relationships. The company's white label dating solution will stand the test of time.

Sean Wood, Marketing Manager at EasyDate said: "We have built our business model around a reliable paid subscription service and have deliberately avoided the Premium rate telephone interaction method as a primary revenue source. In the early stages of setting up our white label dating package we identified risks involved with offering the Premium rate services, mostly in relation to potential changes in regulations and the much lower revenue share we could offer to potential partners. Instead our subscription service which is paid by credit or debit card is the main revenue stream and on balance offers a more secure income for our clients.

Premium rate telephone services are then offered to members as a secondary revenue stream and this has proven to be a very successful model.

Another factor in determining the outline of our proposal was to ensure a solid membership growth plan which would benefit our white label partners by giving their users an ever-increasing database of singles and so ensuring loyalty and return visits."

Summer is nearly here and with it is the ever present and exciting adventure of finding a partner. The guys behind www.youcangetme.com have removed the restrictions which applied to female registered users who did not have a paid membership; all women can now benefit from totally free dating and access all features on the site.

Sean Wood, Online Marketing Manager at EasyDate, commented: “We called an internal meeting to decide whether women should pay or not for their memberships and after much deliberation we concluded that most women will spend money on new clothes, a bag, shoes and accessories when going on a date, so it’s only fair to offer them totally free dating!”

What are the benefits of a free full membership to YouCanGetMe? Girls can create a personal profile, upload pictures, use the advanced search tool to find a suitable partner, engage in text and video-chats with other singles, build a friends list, block specific members when needed, send and receive emails and more.

All www.youcangetme.com members can also access the wap version of the site on their mobile phones using the same login details they use for accessing the site on their computers.

YouCanGetMe.com accepts registrations from people all around the world. With a diverse membership, this site is ideal for those who want to meet singles from different countries and backgrounds. With its totally free dating policy for women and a membership of over a million members, this dating site should be on every girl’s list.

Totally free dating for girls means the ladies can now spend as long as they want looking for their other half on YouCanGetMe, without worrying about the bill.

EasyDate is making dating more accessible for women by allowing them to make full use of DatetheUK.com and MyUKdate.com at no cost at all.

Sites such as www.datetheuk.com and www.myukdate.com offer a wide variety of free dating features for women, such as: postcode based search, text and audio-video chats, internal email service, matching tools, sms dating and more.

DatetheUK.com and MyUKdate.com are online dating sites for singles all around the UK; from Glasgow to London, from Birmingham to Manchester, there’s a match for everyone. Amongst a database of over a million members, girls can be sure to find a suitable candidate in their quest for love. The best part is that EasyDate has opened the doors of these two dating sites absolutely FREE, for every girl in the UK.

Max Polyakov, Managing Director of EasyDate, commented: "We want female singles to enjoy their time on our sites. We see free dating as a way to express our commitment to offer high quality dating services for the female community".

All female visitors can register for free dating on Date the UK and My UK date. There is no catch and there are no hidden fees.

The opportunity for the ladies to meet their perfect match has just tripled, they can spend more time online searching for their other half, chat for free for as long as they want, contact as many singles as they feel like and take the initiative to get in touch with others.

Whether they are looking for friendship, romance, a long-term relationship or just a bit of fun, EasyDate is giving all the girls the chance to go on a free dating frenzy without having to spend their valuable income trying to find a date.

UKGayLife.com has surprised the industry once again by cutting down its membership fees right down to zero. This makes it a UK Gay Dating site where thousands of gay singles can chat, cruise and meet, absolutely free.

The site was re-designed and re-launched in 2006 and the amount of gay singles signing up to www.ukgaylife.com has been rising steadily ever since.

EasyDate Marketing Manager, Sean Wood, said: "Our ongoing attention to the EasyDate network of dating sites is a clear sign of our professionalism and dynamic approach to the dating industry. We are constantly offering our members fresh and exciting ways to interact with each other and enjoy their online dating. Our UK Gay Dating site is now free for new and existing members and we are thrilled with the response so far”.

UKGayLife.com has location search features that allow singles to find a potential partner within a certain radius as well as the 'Search Plus' advanced search facility which gives them a plethora of options for carrying out a highly detailed search for their perfect partner. Search by Religion, Height, Build, Eye colour, Starsign or Earnings and just about every other attribute. This advanced search feature saves gay singles from trawling through several pages of potentially unsuitable UK Gay Dating candidates.

The site also allows gay singles to engage in live chats with other members, as well as sending and receiving unlimited emails through the www.ukgaylife.com internal email service.

For gay singles always on the move, with busy lifestyles and tonnes of energy, sites such as UKGayLife.com are a breath of fresh air. Signing up is easy, there are no fees to be paid, the service is easy to use and the opportunity to meet interesting people is at the click of a button.

The UK Gay Dating industry is thriving and is clearly set for continuous growth with more people using the internet to find a partner as an easier and safer alternative to traditional dating.

YouCanGetMe.com and DatingBridge.com have been part of the EasyDate family of online dating sites since 2002. The company decided to re-design the sites to keep them fresh and relevant, as well as ensuring a constant evolution in terms of improvements and enhancements to their services.

Sean Wood, Online Marketing Manager of EasyDate, commented: "It is important to refresh your websites occasionally as designs can become stale after a while and members get tired of seeing the same look for too long. It also gives you a fantastic opportunity to carry out some essential housekeeping and incorporate some great new features or ideas."

The popularity of YouCanGetMe amongst the young online dating audience has increased during the past year and EasyDate wanted to reflect this in the visual identity of the new site. The site was the first audio-video dating site in the UK to offer singles the opportunity to meet their dates using the cutting-edge SeeMe, HearMe, MeetMe technology, which enables singles to see and hear each other before arranging to meet in person.

The audio-video chats have been gradually incorporated to each one of the online dating sites within the company portfolio.

The newly designed www.youcangetme.com offers all the original features plus a postcode based search for those who want to find a local date, mobile wap dating and sms notifications. Visually, the site looks brighter, colourful and more attractive than its old version.

DatingBridge is YouCanGetMe’s sister site. The new face of this site not only attracts young international singles but people from a variety of age groups and backgrounds; www.datingbridge.com features interactive dating, instant messaging, free registration, picture profiles, internal email services and free search.

YouCanGetMe.com and DatingBridge.com are open to singles from all over the world and offer a free registration to every visitor. Blind dates are a thing of the past on sites like these, being able to have a live video chat with other singles reduces the risk of disappointment on first time meetings and creates a safe online dating environment. This gives UK and International daters the chance to make sure who they are dating before taking their relationships offline.

One of the most progressive internet dating sites in the UK has announced yet another new solution to its members with the launch of their totally mobile dating site which can be accessed from any wap-enabled mobile phone.

The new mobile dating site, which can be seen by keying www.youcangetme.com into your mobile phone browser, is linked to the internet dating web site, and can therefore be used by existing members who will simply login using their current details.

For guests who do not have an existing dating membership at www.youcangetme.com they can easily register using their mobile phone or at the website and then use these login details for both the online dating and mobile phone dating services.

The interface at YouCanGetMe.com's mobile dating site is simple, fast and effective. Speed has been taken into account when developing the interface as it was crucial that a user's normal internet experience was not compromised when using the dating service on a mobile device where they do not have the benefit of a broadband connection.

YouCanGetMe’s move into WAP is supported by the Mobi-Date software platform, developed by IDE Mobile. Peter Ellen, Managing Director of parent company IDE Group, says “We have several years experience in web based community solutions so the logical move was to apply this expertise in mobile. We were delighted that YouCanGetMe selected our Mobi-date platform for their launch. We have a number of exciting new features coming to market this autumn. The age of the mobile community is upon us and, with the ubiquity of WAP enabled handsets, they could soon surpass web blogging and forums as means of social networking.”

Sean Wood, Marketing Manager at EasyDate Ltd, the parent company of YouCanGetMe.com said "Our objective was to replicate the experience that our members and guests have when using our internet dating site and we feel we have achieved this and more. Through our partnership with IDE Mobile we have integrated a stunning feature for our members which will give them yet another way to meet people at their own pace and in their own geographic location.”

The wap site has the ability to take secure credit and debit card payments for members looking to use advanced features as well as the option to pay for such features on their phone bill. When a customer chooses one of the paid subscription packages, they are presented with the option to pay via credit/debit card or on their phone bill. They simply proceed with their chosen method and pay the amount needed to cover the price of the service.

EasyDate Ltd have an impressive roadmap set out for their internet dating sites which includes the integration of a mobile blogging tool and anonymous mobile calling feature, all due for release before the end of the year.

The UK based Gay Dating web site, UKGayLife has been re-launched by site owners, EasyDate Limited in a plan to bring the site up to same high standards as the other dating sites within their porfolio.

UKGayLife is specifically targetted towards Gay men based in the UK. It was initially launched in Summer 2004 and has enjoyed a steady growth in membership numbers ever since.

Gone is the dusty old monochrome blue design which has now been replaced with a dynamic fresh colour scheme representing a vibrant new era for this online dating company and its network of popular dating sites.

EasyDate Marketing Manager, Sean Wood, said of the new design, "We believe that this more colourful interface better represents the site's audience and is appealing more to the young, energetic and interesting characters that make up the gay community at ukgaylife.com".

"Our ongoing attention to the EasyDate network of dating sites is a clear sign of our professionalism and dynamic approach to the dating industry. This year alone we have re-designed three of our dating sites and have introduced many new features to most of them including the introduction of mobile dating services. We are constantly offering our members fresh and exciting ways to interact with each other and enjoy their online dating experience and we will continue to do so."

The gay dating industry in UK is thriving and is clearly set for continuous growth with more people using the internet to find a partner as an easier and safer alternative to traditional dating.

UKGayLife.com opened its doors to the UK gay dating community just over two years ago and has since exceeded the expectations of the site owners. Registrations at UKGayLife.com are growing at a rapid pace and it is believed the new look site will encourage members to return more often, particularly as a whole new host of features are set to be introduced before the end of the year.

Internet use is growing at a phenomonal rate in the Russian states and opening up new communication channels with the western world. This had lead to an increase in the number of Russian men and women looking for partners in the UK, and EasyDate Ltd. have recognised this and set their place at the Russian Online Dating Dinner table.

The launch of moyideal.ru this month was met with enthusiasm as an aggressive marketing campaign led to many thousands of single Russians joining in the first few days.

EasyDate have a portfolio of internet dating sites, some of which are country specific, whilst others are international. This particular site will be a bit different in as much as it will be aimed specifically to match single Russians with other singles in Europe & USA.

A new innovative feature available to online daters which been launched initially on youcangetme.com gives members the opportunity to take a photo of themselves using their mobile camera phone, send it to a specified number via MMS and it will automatically be included in their www.youcangetme.com [online dating] profile. The new service was rolled out on youcangetme.com this month and has proven to be a great success amongst the young, tech savvy members of the site.

Sean Wood, Marketing Manager at Easydate ltd, said "We realised by the number of photos we received in the post that not all our members had access to a scanner or a digital camera, so we looked at options that would give them the easiest possible method of completing their profile and increasing their chances of finding a date online. It occured to us that most mobile phones had integrated cameras so this was definitely the way to go. Our initial trials have proven very successful so we are now implementing this technology across our network of sites."

The MMS upload feature is very easy to use and fits in perfectly with our technologically aware membership. We are a nation of gadget lovers, using our mobile phones in many different ways other than simply making phone calls. This is a sign of the times ahead for online dating and of the need for online www.youcangetme.com [dating sites] to adapt to the changing lifestyles of its members.

The MMS photo upload service is just one in a line of many new dating features to be introduced by this dynamic company. YouCanGetMe.com was amongst the first to offer fully interactive audio video online dating and earlier this year introduced SMS text flirting services to its members.

With the usual dynamic flair, EasyDate Ltd. have introduced some of the most impressive technologies to its portfolio of dating sites. The introduction of Audio Video chat to MyUKDate and DatetheUK now gives the entire portfolio of sites a stunning set of features that really do set them aside from the rest.

Members of the sites have embraced the new features with the vigour that was expected and the dating sites' servers strained at the seams while uptake of the audio video dating features was high in demand after a launch to the existing members.

The AV dating function is seen as an added security feature on the site as well as a way of enhancing the member's online dating experience. By allowing users of the site to see and hear the potential date before actually meeting up with them, they have the added security that the person is who he/she says and that the photo matches their actual appearance.

It is expected that a large number of users will enjoy the security that such features offer, but furthermore will see the new service as a way of having a 'virtual date' saving them the time and expense of meeting 'offline' and risking disappointment.

The ever-expanding EasyDate team have re-located to a prestigious new address in Edinburgh's sought after West End district.

The company has outgrown its small office space at Dean Path, also in Edinburgh and has made the bold move as part of their long term expansion plans and so accomodating future growth and development.

With the prestigious address comes a fresh new business plan to increase its presence in the online dating market place following a successful acquisition taking them well into the top 10 online dating businesses in the UK.

EasyDate Ltd. was acquired by The Dating Biz in a move designed to increase their dating industry market share dramatically. The dynamic management team orchestrated the acquisition to give them the no. 4 spot in the UK dating industry in terms of overall membership numbers. Since the merge of the two companies, which now trade as EasyDate Ltd, the portfolio of online dating sites has increased to 6, each with its own target audience and membership demographic.

The original site launched by EasyDate in 2002, DatetheUK.com, has now grown to become one of the most popular dating sites in the UK, with a wealth of features that set it aside from its competitors even in its early years.

The acquisition is a demonstration of the company's aim to become one of the UK's top players in the online dating industry and the constant addition of innovative features to each of its sites is also indicative of EasyDate's ongoing strategy.